We counsel clients in the immersive technology sector, including augmented reality (AR), virtual reality (VR), and mixed reality (MR). From product development to content creation, we help clients achieve success in the ever-expanding Metaverse. We assist clients in the development, distribution, monetization, and protection of content and products. Offering comprehensive product counsel, we handle matters such as Federal Communication Commission certification, carrier negotiations for network connectivity, hardware development, and product liability. Our work extends to the establishment of immersive content marketplaces, the structuring of content development agreements, and the formulation of developer guidelines and policies, content guidelines, and rating systems. 

We proudly represent many market leaders in the industry, advising the early innovators of extended reality (XR) technologies, which have expanded beyond building immersive worlds for video games. Perkins Coie’s XR Survey Report, now in its sixth edition, provides a study of the perspectives of more than 250 immersive technology startup leaders, executives, investors, and consultants and provides key insights into the trajectory and market dynamics of XR technology.