Trademark Law With Britt Anderson

On this episode of The Tech Law Hangout, we're excited to welcome Perkins Coie partner Britt Anderson to talk about trademark law. We discuss how trademark law overlaps with business and advertising, which can create complex legal issues for technology companies. Britt also digs deeper into why trademark rights may not be automatically granted with a company name and how you can apply for trademark registration in the United States and the rest of the world.
"Salespeople often prefer descriptive trademarks, even with their weaknesses, because their descriptiveness makes it so easy for customers to understand the underlying product." - Britt Anderson
Print and share
Contributors

Notice
Before proceeding, please note: If you are not a current client of Perkins Coie, please do not include any information in this e-mail that you or someone else considers to be of a confidential or secret nature. Perkins Coie has no duty to keep confidential any of the information you provide. Neither the transmission nor receipt of your information is considered a request for legal advice, securing or retaining a lawyer. An attorney-client relationship with Perkins Coie or any lawyer at Perkins Coie is not established until and unless Perkins Coie agrees to such a relationship as memorialized in a separate writing.
Explore more in
The Tech Law Hangout
Welcome to The Tech Law Hangout, where law and technology collide in a dynamic conversation.
Regularly joined by his Perkins Coie colleagues, this podcast dives deep into the essentials and innovative strategies of technology law, including intellectual property (IP), corporate, privacy, and tech transactions. Whether you're an innovator, entrepreneur, or corporate decision-maker in the tech industry, this podcast is your go-to resource for navigating the legal landscape. Tune in and join the conversation at The Tech Law Hangout.